New marketing materials including product sell sheets, report templates and PowerPoint presentations.
Strategy Case Study
Client: ForecastWatch
Challenge: Our client, a forecast-accuracy analytics company, wanted to increase market awareness and generate demand for product offerings, particularly high-end customized accuracy reports.
Solution: Strategic marketing plan was developed to leverage the company’s unique position to expand into growing data analytics space. In-depth client research allowed us to craft a strong vision statement, streamline their product set and pull together a cohesive internal and external value message for employees and clients alike.
Results:
- Updated branding & messaging strategy
- All new sales collateral
- Complete corporate social media overhaul
- Effective product development life-cycle plan
- Clearly defined press plan to amplify thought leadership efforts
